MPH Film directed and produced this bold commercial for Doritos’ Next Level Nachos campaign, capturing the world’s longest cheese pull in a high-pressure, record-breaking shoot. With only two attempts to achieve the feat, absolute precision, planning, and technical control were essential at every stage.
Working in close collaboration with Good Relations PR, Helix 3D SFX, and the Doritos team, we delivered the project from shoot to final edit in just four days. The resulting film documented a 49-foot world-record cheese pull, blending creative storytelling with meticulous technical execution and seamless event management to produce a high-impact commercial moment.