ALLEGRA - WILDFIRE

WILDFIRE is a visually ambitious piece that blends virtual production, AI, animated environments and a captivating live performance. Drawing inspiration from sci-fi cinema such as Dune, Arrival and Blade Runner, the film sets out to create a futuristic, dystopian world that feels both immersive and emotionally charged. Extensive pre-production planning ensured each technical and creative element worked in harmony, resulting in a cohesive final film shaped by the dedication and collaboration of the entire team.

At the heart of the video is a powerful narrative journey. Allegra moves through a stark, brutalist concrete landscape, gradually uncovering fragments of the natural world — flowers, soil, signs of life — remnants of a past she is striving to reconnect with. The theme of growth runs throughout, evolving from isolation and confinement to a moment of emotional ignition. Like a wildfire, her journey symbolises the rekindling of something once lost: an inner fire sparked back to life.

The film is now available to watch on YouTube.

CREDITS

Artist Management
Matt Myers
Chris Herbert
Amie Bradley

Director / Producer
Rupert Bryan

Creative Director
Tom Goodwin

Director of Photography
Simon Rowling

Focus Puller
Eyyaz

Gaffer
Solar Buckler

Camera Assistant
Mac

Choreographer
Mark Battershall

Hair & Make-Up Artist
Tamara Tott

Art Director
Jennifer L. H. Tett

Stylist
Ellen Spiller

Photographer
Lara Pattinson

Behind the Scenes Filmmaker
Mark Kamara

Location
Ramaz Studios